Tehran Design Festival 2022 will be held for the first time in Iran with approach to Concepts, Innovation and Evolvement.
In first year we are trying to discuss about society challenges by Iranian talents.
A design concept is the core idea driving the design of a product, explained via a collection of sketches, images, and a written statement. This helps the designers and, later, the developers stay on track throughout the creative process, ensuring they bring a product to market with value to target users.
Experienced designers often complain that design thinking is too structured and linear. And for them, that’s certainly true. But managers on innovation teams generally are not designers and also aren’t used to doing face-to-face research with customers, getting deeply immersed in their perspectives, co-creating with stakeholders, and designing and executing experiments. Structure and linearity help managers try and adjust to these new behaviors.
In TDF we would like to discuss about evolveing ,each designer has his or her unique way of finding the right design solution for the project. Obviously, there are some things that everyone from the creative field has in common: framing the main goals and objectives of the design, working with references and more. However, at some point, every designer chooses the unique approach of how to make designs not just fine, but great and awesome!